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Superhero Partners with Robinhood to Launch A New Crypto Platform

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Key Takeaways:

  • Superhero has launched Superhero Crypto, allowing Australian investors to buy, sell and hold supported digital assets.
  • The platform is powered by Bitstamp by Robinhood, providing crypto execution and custody infrastructure.
  • Superhero’s launch allows for a broader digital-asset strategy covering tokenisation, stablecoins, wallets and blockchain settlement.

Superhero is branching out into the crypto world with a new digital-asset platform that will allow the company to offer trading cryptocurrencies directly from within its investment platform. The transfer enables its substantial clientele in Australia to easily gain access to cryptocurrencies outside of the Superhero platform.

Superhero Adds Bitcoin and Ether to Its Investment Platform

Users can purchase, sell and keep supported cryptocurrencies in their Superhero portfolios, using Superhero Crypto. The platform will begin to rollout, and the assets available include Bitcoin (BTC) and Ether (ETH).

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The main distinction lies in integration. Unlike other crypto exchanges, Superhero’s isn’t new, it’s going to be introduced as a digital asset product on an investment platform already used by other financial products.

Superhero claims to have about 500,000 investors and its own infrastructure works with over $4 billion in superannuation savings for about 100,000 members. This existing customer base provides Superhero with an immediate avenue to investors who may already know the traditional market but have little prior experience purchasing crypto.

Read More: Robinhood Chain Rockets to 147M Transactions, Beating Base and BSC by Massive Margins

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Bitstamp by Robinhood Provides the Crypto Infrastructure

Superhero is partnering with Bitstamp by Robinhood to help out the cryptocurrency section of its platform. The partnership will give access to institutional-level infrastructure for digital asset execution and custody.

By leveraging existing crypto infrastructure, Superhero can concentrate on combining digital resources into its customer experience whereas outsource core market functions to a specialist supplier.

John Winters, CEO of Superhero, also said the collaboration was part of the CPL’s plan to meet the increased investor appetite for digital assets in Australia.

Crypto Launch Is the First Step in Wider Digital-asset Strategy

The company claims their multi-year strategy will involve tokenisation, stablecoins, custody, digital wallets and blockchain settlement. These regions may ultimately broaden Superhero’s activities from merely crypto trading into a more extensive blockchain ecosystem financial infrastructure.

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Immediate attention is on crypto access for now. Superhero Crypto provides the Australian investor with a familiar and user-friendly platform for purchasing and holding digital assets, while Bitstamp by Robinhood provides the infrastructure.

The launch also provides Superhero with a runway to experiment with the demand of its current user base for crypto products before going further into other digital assets products.

Bitcoin and Ether have been added to the platform, marking the formalisation of crypto as part of Superhero’s investment offering and setting the stage for the next steps in the company’s digital asset strategy.

Read More: Robinhood Launches AI-Native Chain, Stock Tokens in 120+ Countries and 7% Crypto Yield

The post Superhero Partners with Robinhood to Launch A New Crypto Platform appeared first on CryptoNinjas.


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